When you post something on social media, you can never predict just how well it is going to do.
Sometimes it’ll flop, but other times it’ll go viral.
I’ve compiled a short list of business in or around Oban that went somewhat viral on social media after getting creative with their marketing:
The Lorne
When Oban was infected by a venomous green liquid that caused nausea, memory loss, and a tendency to jump around on dance floors like a salmon, The Lorne came up with a solution: The Anti Venom.
As you can see, the solution went down a treat, receiving more than 1,000 likes, 3,000 comments, and 500 shares.
Markie Dans
What’s better than Markie Dans‘ beer garden? Its Ballot Bin.
Back in 2018, the pub’s Limmy inspired cigarette bin went somewhat viral when Neil Gregory posted a photo on Twitter.
The photo was retweeted by the Glasgow comedian himself and received almost 2,500 likes and 400 retweets.
The Brander Lodge
If you can’t beat them, eat them.
A couple of years ago the The Brander Lodge Hotel turned their midge infestation into a marketing ploy that was picked up by media across the country.
What started off as a joke, turned into a viral sensation.
Speaking at the time, the hotel’s owner, David Keat, said: “We just thought that, with ants and grasshoppers on menus across the world, Scotland has a ready supply of protein-filled midges and, because of our location, we have an ample supply of the wee blighters.”